A global branding trade company
Hebe Company started in the global cosmetics trade and grew into a partner that handles sourcing, branding, marketing and export for companies that need distribution abroad.
Company overview
- Legal name
- Hebe Company Inc.
- Founded
- 1 May 2019
- CEO
- Seung Won Kang
- Business areas
- Branding · Marketing · Global sourcing · Manufacturing consulting · Trade and export
- Employees
- 17 (head office and Mongolia desk)
- Address
- Suite #201, Blue Pine Building, 6 Maeheon-ro 16-gil, Seocho-gu, Seoul, Republic of Korea
- Business registration
- 335-88-01373
- Tel
- +82 10-5389-3777
Hebe, the goddess of youth
In Greek mythology Hebe is the goddess of youth — daughter of Zeus and wife of Heracles. She stands not only for lasting youth but for the power to give youth to others.
That is the work we want to do for the brands we carry: bring them into new markets with fresh energy, and keep them there.
Five things we are asked for
Global sourcing
Finding the product, the factory or the vehicle — to your specification, at Korean market prices.
Trade and export
Documentation, packing, consolidation and shipping from Busan. FOB or CIF on quote.
Branding
Naming, packaging and positioning for brands entering a new market.
Marketing
Online channel operation and advertising, run by the agency team we merged in 2019.
Manufacturing consulting
Matching a product idea with a Korean manufacturer, then managing the run.
A desk for each market
We hired trade specialists market by market rather than routing everything through one export desk. That is also why this site is published in six languages.
6 LANGUAGES · 6 MARKETS
Since May 2019
- 2019.05Company established; Mongolia trade specialist hired
- 2019.05Distribution contracts for domestic welfare malls, private malls and duty-free
- 2019.06Duty-free entry (Lotte, Shinsegae); China and Mongolia export contracts
- 2019.06Export distribution for Korean cosmetics brands in domestic duty-free
- 2019.07Online marketing agency merged; branding and consulting service opens
- 2019.07CIS desk hired (Russia, Uzbekistan); Thailand and Vietnam desks follow
- 2019.08Overseas brands taken on (Australia, Israel); pharmaceutical distribution signed
- 2019.09Vietnam and Philippines export contracts; home shopping and Lotte Mall entry
Selected milestones from the company profile. Full history available on request.